CENTURY 21 Affiliated Named #1 CENTURY 21® Franchise in the World for 12th Consecutive Year
MADISON, WI, April 8, 2026 – CENTURY 21 Affiliated has once again been named the #1 CENTURY 21® franchise in the world, marking an unprecedented 12th consecutive year in the top position. This continued achievement reinforces the company’s position as the most successful franchise in the history of the CENTURY 21® brand and underscores its sustained leadership in the real estate industry.
“This recognition is a direct reflection of the consistency, professionalism, and drive of our agents and staff,” said Dan Kruse, CEO & Owner of CENTURY 21 Affiliated. “Twelve consecutive years at #1 is not just a milestone, it is a responsibility. We remain focused on delivering exceptional experiences and creating meaningful opportunities for both our clients and our agents.”
Over the past year, CENTURY 21 Affiliated has continued to strengthen its national presence, driven by the organization’s ability to adapt, evolve, and lead through changing market conditions has been a defining factor in maintaining its top ranking.
“Our continued success comes down to our people,” said Jasen Schrock, President & Owner of CENTURY 21 Affiliated. “Our agents and leadership team are deeply committed to growth, collaboration, and delivering value at every level. This recognition reflects the culture we have built and the standards we hold ourselves to every day.”
CENTURY 21 Affiliated’s model prioritizes comprehensive white-glove support, forward-thinking technology, and a collaborative environment designed to help agents scale their business and better serve their clients.
“We are proud of what this milestone represents, but we are even more focused on what comes next,” said Sam Bell, President of Brokerage at CENTURY 21 Affiliated. “Twelve years at #1 reinforces our commitment to innovation, accountability, and continuous improvement. Our goal is to keep raising the bar for what agents can achieve within our organization.”
As CENTURY 21 Affiliated looks ahead, the company remains focused on expanding its impact, empowering agents, and sustaining its position as an industry leader.
About CENTURY 21 Affiliated
CENTURY 21 Affiliated is a member of multiple listing services in California, Illinois, Michigan, Minnesota, and Wisconsin, with over 1,400+ sales professionals and 65+ offices. CENTURY 21 Affiliated also specializes in worldwide relocation. At CENTURY 21 Affiliated, the customer comes first. The complete commitment to this philosophy has made CENTURY 21 Affiliated a powerful force in the real estate industry. CENTURY 21 Affiliated has been ranked the No. 1 CENTURY 21® franchise worldwide for twelve years in a row. Visit C21Affiliated.com to learn more.
###
The Best Time To List Your House Is Almost Here
Spring is usually one of the strongest seasons to sell a home, but according to research from Realtor.com, one specific week tends to stand out year after year. And it’s almost here.
Based on historical housing market trends, the best week to list your house this year is April 12–18.
Here’s why that window can be especially favorable for sellers.
Buyers Are More Active
Realtor.com reports that homes listed during this week typically receive 16.7% more views than the average week. In a market where buyers have more choices, extra visibility can make a real difference.
More attention early on can help generate stronger interest, more showings, and a better overall start to your sale.
Homes Sell Faster
More buyer activity can also lead to a quicker sale. Realtor.com found that homes listed during this week spend 17% less time on the market than usual.
That matters, especially in a market where some homes are taking longer to sell than they did a year ago. A faster sale can mean less stress, fewer disruptions, and more momentum from the start.
Sellers May Get a Better Price
As inventory grows, buyers often feel more comfortable asking for repairs, concessions, or price reductions. But during this early spring window, Realtor.com says about 18.9% fewer homes need a price cut.
That gives sellers a stronger chance of listing confidently and holding closer to their asking price.
More Money in Your Pocket
According to the same study, a well-prepared home listed during this week can sell for about $5,300 more than the average week and about $26,000 more than homes listed at the beginning of the year.
For sellers, that’s a meaningful difference.
More views, less time on the market, and a better shot at top dollar all make this one of the most appealing times to list.
What You Should Do Now To Prepare
If you’re thinking about selling and want to take advantage of this timing, the next step is simple: connect with a local real estate agent.
A trusted local agent can help you decide how to prepare based on what is happening in your market. Real estate trends can vary by city, neighborhood, and even price point, so local insight matters.
Your agent can help you figure out:
- What updates are worth making before you list
- Which repairs should come first
- What buyers in your area care about most
- Which small improvements can have the biggest impact
For some sellers, getting ready may only take a couple of weekends. Fresh paint, basic landscaping, or a deep clean can go a long way.
For others, taking a few extra weeks to make light updates may be the smarter move. And that’s completely fine. While mid-April may offer an advantage, it is not the only good time to sell.
Spring Still Offers a Strong Opportunity
Zillow says May is also one of the best times to list a home. That means sellers still have a strong window of opportunity throughout the spring season.
So while April 12–18 may be a standout week, it’s not your only shot at a successful sale.
Conclusion
Listing your house in mid-April could help you attract more buyers, sell faster, and maximize your sale price. But the bigger opportunity is the spring market as a whole.
The real question is: what do you need to do now to get your home ready to list?
For anyone planning a spring move, now is the time to start preparing. The sooner you connect with a local agent, the sooner you can make a plan that fits your goals and your timeline.
Why Spring Gives Home Sellers an Advantage
Homeowners planning to sell usually want the same three things: more buyer interest, stronger offers, and a faster sale. And it’s no secret that spring is the season that most often delivers on all three.
If selling your home has been on your mind this year, this may be the right time to make your move. Spring consistently brings more energy to the housing market, and that momentum can work in your favor. Here’s why this season is often such a strong opportunity for sellers.
1. More Buyers Are Actively Looking
Spring is traditionally one of the busiest times of year for the housing market. Historically, buyer activity tends to rise as the season begins, and data from ShowingTime has consistently shown that buyer traffic peaks during the spring months each year (see graph below).

This year, there’s another factor helping sellers: mortgage rates are hovering near three-year lows. That combination of seasonal demand and improved affordability could be the spark that gets buyers back into the market.
More buyers and better affordability often mean more attention on your home.
That doesn’t mean the market is going back to the kind of buying craze we saw during the pandemic. But it does suggest that more buyers may be ready to make a move. As Redfin says:
“Homebuying demand is improving . . . and mortgage-purchase applications are sitting near their highest level in three years. . .”
For sellers, that creates more opportunity. Listing your house while buyer demand is picking up can help you take full advantage of the seasonal uptick in activity.
2. You Could Receive More Offers
When more buyers are searching, sellers often enjoy increased competition, and in many cases, that leads to more offers.
Data from the National Association of Realtors (NAR) over the past three years shows a clear pattern: sellers tend to receive more offers during the spring months than at other times of the year (see graph below).

That doesn’t mean every home will spark a bidding war; the market is more balanced now than it was in 2020 and 2021. Even so, seasonality still matters, and spring can offer a more favorable market environment for sellers.
As Realtor.com explains:
“Spring typically brings out more buyers who are ready to make a move before summer. Listings see more views, showings, and offers during this season.”
More views and more showings can lead to stronger offer activity, which may put you in a better position when it comes time to negotiate.
3. Homes Often Sell Faster in Spring
Another trend that shows up year after year is speed. Homes generally sell faster in the spring.
According to research from Realtor.com, homes sell about 20 days faster in spring than they do in winter on average (see graph below). That’s nearly three weeks less time on the market.

For many sellers, that matters just as much as price. A faster sale can reduce the stress of the process, limit disruptions to your daily life, and help you move on to your next home or next chapter sooner.
And since homes have been taking a little longer to sell in recent months, listing during one of the most active parts of the year may help improve your timeline. If your goal is to sell efficiently, the spring market can give you a critical edge.
Why Timing Still Matters
Spring doesn’t automatically guarantee a fast or profitable sale. Pricing, presentation, marketing, and local market conditions still play a major role. But this season does tend to create stronger momentum than other times of year.
When you combine that momentum with more active buyers and better affordability, the spring market can offer a real advantage.
If you need more space, want to downsize, or are simply ready for a change, this spring season may be your best chance to make a decisive move.
Conclusion
Spring can give sellers something incredibly valuable: opportunity.
More buyers. More activity. More potential offers. And often, a faster sale.
If you’re already thinking about selling this year, it makes sense to consider listing when market conditions are typically most favorable. Talk with a local real estate agent about what this spring could mean for your home, your timing, and your next move.








